Saturday, February 1, 2014

How Social Media Influences Purchase Decisions [Infographic]

Since the social media took the turn to becoming a more visually based world, the question of whether or not to use social media for your photography or design business has been asked.  The argument over copyright issues continues today, but this infographic emphasizes the importance of using social media to sell your photography or design products.

4 in 10 Social Media users have purchased an item online or in-store after sharing it or marking it as a Favorite on Twitter, Facebook or Pinterest. 71% of consumers are more likely to make a purchase based on social media referrals.  78% of respondents said that companies' social media posts impacted their purchasing decisions.  After marking an item as "Favorite", 50% of the purchases took place within a week and 80% of the purchases took place within 3 weeks.

Check out the infographic from invesp titled, “How Social Media Influences Purchase Decisions – Statistics And Trends” to learn more.

How Social Media Influences Purchase Decisions – Statistics And Trends #infographic #socialmedia
Infographic by- Invesp

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