The bottom line: The look and feel of your delivered ad is everything. In order to get the best ROI on social media ads, your ads not only need quick, smart copy but they require a formatted image optimized to display on a variety of different devices.
Take a look at Flightpath's Social Media Ads Cheat Sheet infographic which features ad image sizes and other specs for Facebook, Twitter, Google+, LinkedIn and Instagram:
Courtesy of: Flightpath
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